Monday, August 27, 2012

Symbolism and Logo comparison

        Logos and symbolism are a lot alike in the sense that they both use a picture to depict a meaning, but logos are more commonly used for businesses and marketing where symbolism is more commonly found in art. Logos use symbolism how ever to catch their customers eyes and to represent their product in a shape or design as well as show their company name all in one depiction. The idea of a logo is to let the customer associate the depiction with their product and name, where as symbolism does a similar thing. Like in symbolism they relate the vulture with death or dying, a black cat with evil bad luck, the dove with freedom and or love, and a shield with protection. Logos and symbolism go hand in hand with this though relating pictures with a certain object or meaning. Like when we see the Fox logo we associate it with sport wear and such.

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